ANDRÉ CHAMPAGNE
GRAB THE MOMENT WITH YOUR FAVORITE BUBBLY
André Champagne is all about being extra and living your best life with no regrets. It’s a champagne associated with college parties, brunch and grabbing the moment with your friends. We knew that memes were popular among Gen Z and younger Millennials so we created meme and lifestyle focused social media campaigns around being forever 21, #RestingBrunchFace and how André always brings the party.
Additional strategic work for André Champagne: product development, consumer research, focus groups, social media strategy and brand positioning.
To hear more about my role as a Jr. Creative Strategist/Planner for André Champagne, contact me!
Team: Odysseus Arms.
CEO: Libby Brockhoff. ECD/Partner: Franklin Tipton. Managing Director: Kelly Kruse. Jr. Creative Strategist/Planner: Caroline Sinclair. Associate Creative Director/Art Director: Jarrod Gustin. Associate Creative Director/Copywriter: Madeline Lambie. Producer: Shirley Liang.